Vision is a broad stroke, taking into consideration the ideal. What does Campbell Energy want? What are we REALLY going for? What gets us up in the morning, or better yet, what can we magically find energy for when we think we're tapped?
Energy is a great word because it's not just about electrons, but also about LIFE FORCE. Where is Campbell Energy's life force? What is the source of our life force?
As we open up to the education aspect of our business, what are we focusing on? What gives US energy?